So now you have created your own website its time to use SEO (Search Engine Optimisation) to propel that website to the top of search engines like Google and Bing in this guide I will give you 6 SEO tips for your website to ensure your perfect website can reach as many people as possible.
Keywords are essential in SEO they are used by Google, Bing, etc to help determine website ranking if you use the right amount of keywords and use them in the right places your website will see a real climb on the ranking list.
2: Link Building
Here is where the tips get slightly more technical, acquiring backlinks is a great step in the right direction. The general description of backlinks is when another article or website links to yours this obviously helps you gain exposure but also helps you with something called domain authority.
You can earn what’s called organic links by simply making sure your content is good and engaging as if your content is of good quality the more likely other people are to reference and use your content-generating organic links.
3: Meta Titles & Meta Data
Meta Titles & Meta Data build of the foundation left by keywords metadata is one of the most important elements when it comes to SEO it’s the first thing Google and a potential customer will see when searching. Using what’s known as “Crawlers” Google will search your page for information and match that information to search queries hence the importance of the metadata.
4: Do An Annual Content Audit
Building and leaving your website to stagnate is a bad idea you should do an audit on content on your website every so often to ensure all content on the site is relevant and up to date, you should also remove any content that isn’t up to date or relevant to the current site. Following a recent audit of our old site, we removed 28 blog posts we then saw a traffic increase of 5.32% which although isn’t a lot any increase is benefical.
5: Internal Links
Internal links are pretty easy to understand, in the simplest terms internal links are when a link on one page of your website links to another this allows users to navigate your site easily but in regards to SEO its very important as it helps Google see an understand the pages on your site obviously genrationg more traffic and ranking your site higher overall.
Making sure your website runs well is essential not just for the sites general health but also for SEO if your site loads slowly and runs poorly Google will be less likely to promote the site leading to less traffic to your site which is obviously not the desired outcome.
So those were my 6 best SEO tips to help you and your website grow I hope you found them helpful and will be able to put them to use on your own website. I look forward to seeing your website and business at the top of my search results in the future.